Presently, Owner of Lula Morales Realty Inc.

Full time Real Estate Broker since 1977

For the last twenty years, 95% of my business has been in industrial and  commercial sales and leases. These include warehouses, land and  commercial buildings. Some of the commercial buildings in which I was an integral part of the sales process include: the Union Plaza Complex, a 10 unit office complex in which my offices are currently housed. I have been the procuring Broker in the Sale of the Executive Hotel and La Hacienda Motel as well as others. Among the other commercial property sales that I have been involved with in the past include, the sale of various restaurants and discotheques such as Daddy's and Roxies. Throughout my 29 years in real estate I have been involved in a number of sales along IH35 and HWY 59.

Exclusive Agent for East Point Center, a 200 acre industrial/commercial development located on McPherson and Loop 20, east of Milo Distribution Center. I have sold 135 acres in this Park. This Industrial Park is strategically situated on the northeast side of Interstate Highway 35.

Exclusive Agent for Millennium Industrial Park.  Phase I of Millennium Industrial Park consists of a 106 acre industrial and commercial development in North Laredo. Strategically located between the Laredo Northwest International Bridge (bridge #4) and the Columbia International Bridge.

Exclusive Agent for Crossroads Business Park, a 36 acre Business Park located at the heart of all industrial activity - corner of Loop 20 and IH35. This is the only business park that offers a complete "Built-to-Suit" package to satisfy all your needs. Site sizes begin from 1 acre tracts. Currently, UPS is constructing a facility in the Park.

Exclusive Agent for Milo Distribution Center, a 290 acre industrial development located on IH35 and Bob Bullock Loop, of which I have sold 283 acres. This industrial park is home to some of the largest companies in the United States.

Agent for Unitec Industrial Park, Phases 1 & 2, an industrial development located on IH35. Unitec accomodates the users which require larger tracts of land. The Unitec Park is in the process of being designated a Free Trade Zone and for heavy manufacturing use (M-2 / M-1) Phase VI. Currently we have tracts of land available for sale in Phase 9.

Exclusive Agent for Interamerica Distribution Park, a 400 acres industrial development, located on the Mines Road, of which I have sold 400 acres in the past six years. Interamerica is located in close proximity to the new proposed fourth bridge. ( Sold Out )

Exclusive Agent for Pellegrino Industrial Park, a 25 acre industrial development, located on the Mines Road, of which 21 acres have been sold by me.

Exclusive Agent for International Commerce Industrial Park and Foreign Trade Zone, a high quality development, located just one mile away from the Laredo/Colombia Solidarity Bridge. Some of the uses allowed in this park include warehousing, storage facilities, distribution centers, professional offices, light manufacturing or commercial uses.

Exclusive Agent for Ashley Acre Subdivision located on Mines Road near El Primero. This industrial project consists of 46 acres of which all are sold out.

Exclusive Agent for Jacaman Commercial Park, a 49-acre commercial park located at Loop 20 and Jacaman Road extension. Jacaman Road has become the road that connects the city to all major areas. Zoned B-4 with restrictive covenants to guarantee consistent high quality development.

In the past, three years, more than 1,000 acres in all of the industrial parks with and without improvements have been sold exclusively by me. All of this experience has given me knowledge of the industrial real estate market and also contact with American and Mexican custom brokers established in this area.

My capacity in real estate has been as a selling agent, but in most of the projects that I have handled exclusively, I have also taken part in the development of each. As a result of my involvement in these projects, I have extensive knowledge of zoning, planning and development.

In addition to having the exclusive listing for the above mentioned parks, my office has current listings of improved and unimproved property in the following industrial Parks:

Unitec Industrial Park
International Trade Center (ITC)
Killam Industrial Park
Laredo Northwest Park
Pinto Valle
Modern Industrial Park
Pan American Industrial Park
El Portal
East Point
My office also has a very strong residential department. We have listings in most of the subdivisions in Laredo. Our residential staff has over 50 years of combined experience in residential sales and leases.

Current Projects:

I am working on the development of World Trade Commerce Center. This is a 105 acre industrial/commercial development in North Laredo, on the U.S.-Mexico border, adjacent to the World Trade Bridge.

I am representing a residential subdivision containing 240 acres located near the Lake. This project consists of fourteen different subdivisions, 800 lots with varying lot sizes and a lake view. Over 670 lots have already sold exclusively by my company. Currently we are working on Phases 13 and 18.

I am representing a condominium project known as Villas del Lago Condominiums. This is a luxury condominium complex consisting of 33 units. It is centrally located at Delmar and Mcpherson near banks, grocery stores and restaurants.

I represent exclusively the Jacaman Commercial Park. This is a 49 acre commercial park located at loop 20 and Jacaman Road Extension. This property is zoned B-4. (Sold Out)

Multi-Use Developments:
Cantera Court is a multi use development located at McPherson and Loop 20 at the entrance of both Tiara and Sontera Subdivision. This development is ideal for condominiums, apartments, or commercial use. It is located near the new United Day School with easy access to Shiloh Boulevard and the inner loop. (Sold Out)

The San Isidro/McPherson Subdivision is a multi use project strategically located at Mcpherson and the Inner Loop and is available for immediate use. It is located near the new United Day School. (Sold Out)


Listing agent and Selling Agent for the sale of the Dolores Ranch. A 12,000 acre ranch located on Mines Road. This ranch was sold in September 2004 at a sales price of $18 million dollars.

Currently under contract is a 300 acre ranch on Mines Road at an estimated price of $8 million Dollars.  

Commercial Offices

Currently our office has the listing for several large commercial Office Plazas for sale and lease. Amongst those include the Reinhardt Plaza, Providence Plaza, Renaissance Plaza, Cantu Commercial Plaza, Little Italy, Northpoint Plaza, Times Square, French Quarters, The Colonade and City Walk.


On May 12, 2006, I was selected by the Laredo Chamber of Commerce as The 2006 Distinguished Business Person of The Year. The Formal Luncheon and Awards Ceremony took place on June 22, 2006.

List of References:

Mr. Dennis Nixon President: International Bank of Commerce
Mr. Douglas MacDonald President: Texas Community Bank
Mr. Gary Jacobs President: Laredo National Bank
Mr. Ignacio Urrabazo President: Commerce Bank
Mr. Robert Muller Owner of Interamerica Industrial Park
Mr. Anthony Pellegrino Owner of Pellegrino Industrial Park
Mr. Edward and Thomas Brittingham Owners of Milo Industrial Park
Owners of Lakeside Subdivision
Mr. Ramon Diez Barroso and Mr. Eduardo Salido Owners of Tiara Subdivision
Owners of Crossroads Business Park
Mr. Roberto Salinas Partner of Unitec Industrial
Mr. Murray Bass Owner of Laredo Northwest
Mr. Blackstone Dillworth Owner of East Point Center
Mr. John Jacaman Owner of Casa Blanca Intermodal